Lots of companies choose to create their WeChat Official Accounts. It a powerful tool for you to prompt products, build customer loyalty and interact with customers. The benefits a WeChat Official Account can bring are considerable. There are four types of WeChat Official Accounts: WeChat Subscription Account, Wechat Service Account, Mini Programs, and WeChat Work. The available features depend on the account type. It tackled various painpoints currently faced by foreign businesses. For businesses who would like to accept WeChat Pay and open a WeChat Store, they must have a verified Service Account, which requires a Chinese business license. It is natively build for the WeChat Messenger. Users' accounts are mainly used for chatting, While Official Accounts have lots of useful features such as sending group messages, directing customers to new websites, online payment. WestRoadSouth introduced a WeChat Mini Program called Puzzle. It presents a great opportunity to increase your visibility in China if you have a WeChat Official Account.Ī WeChat Official Account is different from users’ accounts. On average, 60% of WeChat users open the app more than 10 times per day. It is based on the Chinese most popular messaging app WeChat, which has about 1.2 billion monthly active users.
WeChat Official Account, known as OA, is a popular Chinese marketing platform. WeChat Official Accounts and Mini Program operators, other services via which you choose to use WeChat Login for third-party apps, if you elect to follow or use the relevant Official Account / Mini Program/ WeChat Login for third-parties a third party that acquires all or substantially all of us or our business.
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